Data Visualization and Technology
Data visualization is the art of representing the data in charts and graphs. It has grown in popularity owing to its great effect in synthesizing what the data represents very easily. It enables decision-makers to see analytics presented visually, so they can understand difficult patterns, and identify new patterns. With Interactive visualization, you can take the concept a step further by using technology to drill down into charts and graphs for more detail, interactively changing what data you see and how it’s processed.
Why it is important?
Instead of pouring data on spreadsheets or reports, it is easier for the human brain to process the complex data when it is represented in the form of charts and graphs. Data Visualization is a quick and easy way to convey concepts in a universal manner and it can be experimented with different scenarios by making slight adjustments.
How is it being used?
Irrespective of Industry and size, all businesses are using data visualization to help make sense of their data to understand complex variables that impact directly their business decisions.
Here is how it is being used.
Comprehend Information Quickly
Using Data visualization, businesses are able to comprehend information quickly, able to see large amounts of data in a clear and concise way and draw conclusions from that information. And since it is significantly faster to draw conclusions and understand the raw data as opposed to looking at information through spreadsheets, businesses can address issues in quickly manner or answer questions in a timely manner.
Identify Relationships and Patterns
An extensive amount of complex data starts making sense with graphical representation. The business will be able to draw recognize patterns and parameters that are highly correlated. Some of the correlations will be obvious, but other’s won’t. Identifying those relationships helps the organization focus on areas that are significant and the parts which will influence in achieving their goals.
Pinpoint emerging trends
Using data visualization to discover trends-both in the business and in the market, can provide insights for businesses in understanding the product quality and customer churn out process. These things affect the bottom line. It is easy to spot the outliers and address the issues before they become bigger problems
Communicate the story to others
Once the business organization has got the trends and emerging patterns through the graphical representation of the data, it is easy to share it with others in the same format. Using the graphical representation of the data to share it with other departments in more engaging and gets the message across quickly.
JD Soft offers data visualization services in India a professional and masterly method to get the message across to the Inter and Intra departments in the organization.